What a whirlwind of a week. Welcome to the culmination--after a few days of tireless work, countless hours, strained eyes and endless copy, I now have a new and improved personal website. But let me back up a bit.
Last Tuesday, I started feeling anxious with regards to work. I've spent a lot of time lately considering what might be next for me, knowing what I wanted--to move into full time business development for The Juice Truck. It's been a goal which I've been very up front with, communicating frequently with my bosses about my intentions and creating opportunities for myself to gradually transition into business development projects in my spare time. Yet on Tuesday, despite thinking I knew what I wanted, I was still anxious and unsettled. I spent some serious time in thought, contemplating my past experiences and it hit me all at once--my brain was sending me a signal that I was entering dangerous territory...time to learn from previous mistakes.
You see, I loved my job at lululemon. I came for the culture and stayed for the people. The store began as a great first job out of college, a chance to receive personal development, goal coaching, and exercise classes as I figured out what I wanted to do to set myself up for a career. As time went on, I found more to fall in love with. I felt fulfilled. Every day was different and I was building skills, a community, and a strong exercise discipline. I moved to Vancouver in June 2013 and managed to get a transfer to the Robson Street store, the flagship for the company. It was during my time at Robson that I began to shift from fulfilled to unhappy. My plan was to work at the Robson store for six months, giving me time to settle and to learn more about the departments at the headquarters before landing a dream job at the SSC. Instead, I stayed working in the store much longer than it served me. I finally realized I wasn't taking a stand for myself and my goals and that I couldn't remain so fixated on my next goal--it was time to explore another company.
It was in September 2014 that I moved on to work for The Juice Truck. It was a smaller, newer company but had a number of similarities in regards to branding when compared to lululemon. The Juice Truck was built as a means of fostering a community while offering its customers one key to leading a holistically healthy lifestyle. It was this more than anything which lead me into my next adventure.
And so it was with this reflection that I realized this mysterious source of anxiety wasn't mysterious at all--the same alarm was going off in my head that my current role was no longer supporting my long term goals. And what were those long term goals, exactly? Well, they were what had attracted me to both lululemon and The Juice Truck: brand and business development. I am finally ready to declare that I no longer want to simply work for a company with a strong brand; I want to be a part of the process of growing and developing a brand.
And so it is with this intention that I gathered my courage and entered into an honest conversation with the co-owners of The Juice Truck late last week. And it is with this intention that now, with their blessing, I seek out my stepping stone to my dream career--I work in brand development for a company with a focus on health and wellness.